---

A

• Annual Recurring Revenue (ARR)
• Average Revenue per Account (ARPA)
• Annual Contract Value (ACV)
• Active Users

---

B

• Burn Rate

---

C

• Churn Rate
• Cash Flow
• Customer Acquisition Cost (CAC)
• Customer Lifetime Value (LTV)
• Capital Expenditure (CAPEX)
• Conversion Rate

---

D

• Dunning

---

E

• EBITDA
• Expansion Rate
• E-fakturering

---

G

• Growth Rate
• Gross Revenue Retention (GRR)
• Gross Margin (GM)

---

K

• Key Performance Indicator (KPI)

---

L

• LTV/CAC Ratio
• Lead-to-Customer Rate

---

M

• Monthly Recurring Revenue (MRR)

---

N

• Net Promoter Score (NPS)
• Net Revenue Retention (NRR)

---

R

• Retention

---

S

• Software as a Service (SaaS)
• Serviceable Available Market (SAM)
• Serviceable Obtainable Market (SOM)
• Sales Qualified Leads (SQL)

---

T

• Total Addressable Market (TAM)

---

W

• Win Rate